THE START of spring saw sales in outdoor plants soar at garden centres across the country (2019).
Seen by over 55,000 customers in the UK and across Europe
As part of its ongoing commitment to its stockists, Wrexham-based Treadstone Products has put together a comprehensive range of merchandiser options to support all of the products in its three main product ranges, which include The Good Life selection of gardening essentials, the newly launched range of ClipGlove gardening gloves and Peter Rabbit themed gardening products for children.
Eye-catching and innovative merchandising solutions include for the Peter Rabbit range a four-sided freestanding bespoke merchandiser featuring hooks, complemented by interactive POS in the form of children’s games. A compact display unit is also offered.
To encourage sales of its ClipGlove range Treadstone has put together a high impact and space-efficient main range stand, capable of holding a comprehensive selection of gloves, each in two sizes. Panels on the stand feature informative graphics to help consumers select the correct glove as well as a clever size guide for both men and women. A specially designed hook system prevents the gloves falling from the spinner even when fully loaded. The unit holds 240 pairs of gloves 48 packs of clips in less than 0.4m2 of floor space. In addition retailers have the option of ‘The Right Glove’, a collection of seasonal gloves for volume sales opportunities, either displayed on retailers’ own merchandising units or by making the most of Treadstone’s bespoke feature display unit, which is provided with a combination of 144 assorted pairs.
Supporting its range of ‘The Good Life’ garden accessories, meshes, netting, landscaping, plant support and other garden essentials Treadstone has a great mix of merchandising support. Options include modular stands offering optimum stock loading and product variety, gravity-fed versions and others facilitating a mix and match product approach, plus displays for off-the-roll products.
Dean Winters, Treadstone's Head of Brands says:
"With the aim of giving our existing and potential new stockists the back-up they need, our range of merchandising and POS material helps to facilitate sales. We’re aware of how important this part of our offering is and we are constantly looking for new ways to introduce new, innovative and clever merchandising solutions.”
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